Twitter to Roll out ‘Verification for Organisations’ Feature

For those who want to be among the first to access the verification for organizations program, Twitter is now accepting signups.

The business said this along with a link to the registration form in their statement, adding that it was once known as Blue for Business. For consideration on the waitlist, organizations must submit their names, Twitter handles, and websites. Additionally, they must specify their size and the anticipated number of associated accounts. If you recall, Musk had previously said that the website would provide a function that would allow businesses to determine whether accounts were really connected to them.

His announcement followed the rather disastrous launch of Twitter’s paid verification system, which resulted in a slew of verified trolls impersonating businesses, celebrities, and other high-profile figures. This upcoming feature is intended to assist in addressing the issue and ensuring that users claiming to be members of a specific organization are who they claim to be.

We will soon launch Verification for Organizations, formerly known as Blue for Business. Today, you can apply for early access via our waitlist here: https://t.co/wNdVPXHQRq

— Business (@XBusiness) January 13, 2023

Musk also stated at the time that the website will feature checkmarks in various colors, including gold for businesses, grey for government, and blue for individuals. This will make it difficult for random users to pose as a company or a government agency. Blue’s initial rollout was eventually halted due to an influx of impersonators, and it was relaunched in December with a $11-per-month price tag.

According to Musk, Twitter would publish its “tweet suggestion code” and make tweet and account statuses accessible “no later than next month.” That implies that users will be aware if they have been shadowbanned and their tweets are not appearing for other users. He said, “Transparency fosters trust.” Additionally, he disclosed that the website will next week fix its image auto-cropping feature and move the bookmark button to the tweet details page.