All about Business.
In a thought-provoking post on LinkedIn Professor Ndubuisi Ekekwe shared a captivating anecdote about a resourceful bird and its remarkable ability to overcome a seemingly insurmountable challenge. This simple yet profound analogy sparked a wave of inspiration, prompting me to delve deeper into the parallels between the bird’s actions and the fundamental principles of entrepreneurial…
Written by: Oluwafemi Jacob Oni Adopting a Zero Trust Architecture (ZTA) has become essential for large companies in today’s quickly changing digital ecosystem, where cyber threats and data breaches have gotten more regular and complex. As businesses become more linked and reliant on cloud services, mobile devices, and remote workforces, old security strategies are no…
Market segmentation is the process of dividing a target market into groups of consumers with similar needs and preferences. By understanding the different segments of their target market, businesses can develop more effective marketing campaigns and achieve their business goals. Refer to my last update on MVS- Minimum Viable Segment. One of the most important decisions…
Today’s customers and employees demand a seamless digital experience. But building an outstanding digital experience that is sustainably repeatable and scalable is no small feat. In today’s distributed networks and application environments, user-interface problems can occur anywhere: along a long chain, from within the app itself, in transit, or within a third-party plug-in. We have…
Social media of today goes beyond a space where people post their favourite pictures, comment on a few family vacations, and leave—social media of today is now a money-making platform. Research indicated that up to 56% of micro, small, and medium enterprises (MSMEs) in Nigeria make sales exclusively through social media, while another 19% sell…
In recent times, when consumers are inundated with options and information, creating a personalized customer experience is no longer just a nice-to-have; it’s a competitive necessity. Businesses, particularly in 1ntech, tech product sales, and OEMs, must go beyond the traditional approaches of mass marketing and one-size-1ts-all services. The answer lies in harnessing the power of…
I have had many founders reach out that they want to set up a Delaware company, but often get confused on whether or not to register a C-corporation or a Limited Liability Company (LLC) based on their business model or structure. It’s natural to wonder which option would be better suited for your needs especially when you are…
Africa is undergoing a digital transformation, and e-commerce is one of the key drivers of this change. The continent’s young and growing population, coupled with rising incomes and increasing internet penetration, is creating a surge in demand for online goods and services. As a result, the African e-commerce market is expected to grow from $120…
Weeks ago, McKinsey & Company had a webinar where industry leaders in marketing and sales roles talked about how they have waltzed through the previous volatile economy and what their current approach is. One of the core areas of discussion was Understanding the concept of Pricing Strategy to help in your go-to-market approach. Shared from Mckinsey’s…
The National Institute for Cancer Research and Treatment (NICRAT) and Nigerian biotech startup Syndicate Bio have announced a strategic partnership to launch the Cancer Genome Nigeria project. The study’s goal is to close the gap in cancer disparities by examining the most common cancers among more than 300 ethnolinguistic groups and Nigeria’s six geopolitical zones….
In order to support digital startups across Africa, early-stage investor and accelerator Baobab Network has announced plans to invest in 1000 businesses between now and 2033. Since its 2019 launch, Baobab has continuously been one among the continent’s most active investors, supporting locally led businesses from the start. The co-founder of Baobab, Toby Hanington, claimed…
MediaTek, a leading global fabless semiconductor company that powers nearly 2 billion connected devices annually, has collaborated with Airtel Nigeria, a leading telecommunications service provider. The collaboration aims to drive technological advancements and enhance mobile connectivity nationwide and will see the integration of hundreds of millions of individuals into the digital economy, consequently advancing mobile connectivity…
Microsoft and M-PESA Africa are working together to support the Capability Development Academy. The partnership aims to give Micro, Small and Medium SMEs (MSMEs) in many African markets access to the Microsoft Community Platform and SME Skilling Programs to foster capacity building and digitisation. M-PESA Africa will digitise skilling through the Microsoft Community and Training…
Twenty small and medium-sized firms (SMEs) in Kenya have benefited from more than $1 million in investments from the impact investing company Kua Ventures, which is based in Kenya. Founded in 2020, Kua Ventures initially helped SMEs withstand the economic collapse brought on by COVID-19 and the ensuing lockdowns by providing much-needed funding, coaching, and…
The famous artificial intelligence startup OpenAI announced on Wednesday that it has acquired Global Illumination, a maker of digital products. The deal’s financial specifics were kept confidential. Global Illumination’s whole staff has joined OpenAI to work on the company’s flagship technologies, which include ChatGPT, according to OpenAI. Thomas Dimson, Taylor Gordon, and Joey Flynn, all…
To increase its presence in the nation, Cairo-based startup Grinta, a fintech-enabled B2B digital platform that is digitizing the pharmaceutical supply chain, has acquired Alexandria’s online pharmacy Auto-Cure. Grinta, a controlled marketplace founded in 2021 by Mohamed Azab, Yosra Badr, Ali Youssef, and Hamza Mohamed, modernizes the pharmaceutical supply chain by empowering independent pharmacies. The…
BasiGo, a Kenyan electric bus maker, plans to enter the Rwandan market in the fourth quarter of this year. The startup has announced plans to deliver its first unit to Rwandan public transportation providers. Jit Bhattacharya, Chief Executive Officer and Co-Founder of BasiGo, stated that the agreement will see the buses distributed to public transportation…
AfriLabs, an African hub network, has collaborated with the US Department of State’s Office of Global Partnerships (E/GP) to address the climate issue and foster entrepreneurship in Africa. AfriLabs, founded in 2011, empowers and fosters innovation hubs across Africa through its community-focused model, whereas the US Department of State is the United States government’s premier…
In the first phase of its N100 billion bond issue program aimed at assisting micro, small, and medium-sized enterprises (MSME), the Development Bank of Nigeria generated N23 billion. The 2028 due date instrument has a 14.4% interest rate. The bank said that it would be useful in closing the MSME sector’s significant funding gap, which…
Astravest, a Nigerian business, is an investment platform that enables retail users to diversify their investments in dependable assets like commodities, fixed income, and real estate in order to increase their wealth. Astravest, a company that helps Africans conserve, diversify, and develop their money, was founded in 2022 by serial entrepreneur Chibuike Goodnews, formerly of…
AGCS’ professional indemnity report highlights 11 trends driving future insurance claims activity. Trends include evolving building safety laws, ‘hackers for hire’, inflation, and untrained use of generative AI tools. AGCS analysis shows that the legal and construction sectors are the industries most impacted by large professional indemnity claims. Architects and engineers face greater scrutiny over…
The digitalization of pharmaceutical payments in Egypt will be fueled by a partnership between the Egyptian entrepreneurs Paymob and Chefaa. Paymob was established in 2015, and our omnichannel gateway helps over 200,000 SME merchants to run and grow their businesses by providing access to more than 40 different payment options. The Chefaa healthcare benefits platform,…
Mobile Money Operators (MMOs) in Nigeria are financial service providers who provide mobile-based financial services under the Central Bank of Nigeria’s (CBN) regulatory framework. MMOs use mobile money agents and aggregators to reach underbanked and unbanked populations in Nigeria, leveraging the widespread usage of mobile phones to provide convenient and accessible financial services to a…
Startups from Africa are encouraged to submit an application to the GSMA Innovation Fund for Climate Resilience and Adaptation 2.0, which aims to pilot and scale-up digital technology innovations that have a positive socioeconomic and environmental impact in regions with communities most vulnerable to current or future climate risks. The GSMA Innovation Fund for Climate…
It’s understandable for small business owners to believe that big business strategies don’t apply to them because of their scale. But nothing could be further from the truth than this. Every small business can prosper by employing big business practices, regardless of whether there are major ambitions for development or a desire to stay small….
In order to work together to offer digital skills programs and solutions to young leaders in the region, the Microsoft Africa Development Centre (ADC) and the Young African Leaders Initiative Regional Leadership Centre East Africa (YALI) have signed a memorandum of agreement. The MoU states that the ADC will give YALI participants access to its…
The Federation of Kenya Employers (“FKE”), the employers’ membership body in Kenya, and the Africa Digital Media Institute (“ADMI”), a training platform for Africa’s creatives, have partnered with Nexford University, the Washington, DC-based next-generation university platform offering affordable, US-accredited degrees worldwide, to address graduate recruitment challenges. Following Nexford’s entry into East Africa, the agreement will…
Treepz, Africa’s biggest car-sharing platform that offers on-demand car rentals for flexible periods, has re-launched its consumer app as Africa’s largest car-sharing marketplace. The company claims to have spent the last five months developing this solution and is thrilled to introduce it in Nigeria, Ghana, Uganda, and Kenya. Treepz aims to lead the charge in…
In the rapidly evolving digital landscape, businesses across industries are striving to remain competitive, relevant, and innovative. At the core of this evolution lies a powerful driver—data. Digital transformation, which fundamentally changes how businesses operate and deliver value through technology, relies heavily on the ability to harness and leverage data effectively. The Foundation of Digital…
In today’s digital world, marketing has evolved and is still evolving. Traditional marketing channels, such as print ads, television commercials and radio jingles, have been complemented—and in many cases, surpassed with the introduction of digital marketing. These digital marketing strategies offer businesses an unprecedented ability to engage with customers, drive acquisition, and boost product sales…