Facebook and Instagram have launched personalized ‘Year in Review’ features

Meta, formerly Facebook, has launched “Year in Review” features for both Facebook and Instagram. Users can share their personalized “Year Together” card on Facebook, which highlights the friends, feelings, places, and people who meant the most to them in 2021.

The new in-feed experience takes a look back at people’s years on the platform and curates it into a shareable card. The new feature is now available globally and will be available until December 30th.

Instagram users can add a personalized end-of-year “Playback” time capsule to their IG Story. The feature makes use of the Stories Archive, allowing users to customize and choose up to ten stories to share with their followers. Users must have posted more than three stories this year or have Stories Archive turned on to be eligible for this feature.

The platform will recommend Playback posts to you, but you will also be able to choose what you want to share. In their Instagram feed, users will see a message inviting them to create their own Playback. Users will be able to use the new feature for several weeks.

In previous years, Instagram users created their own version of a year-end feature, posting their top nine images in a photo grid. Instagram is providing an in-app method for its users to create shareable end-of-year content this year.

Both Facebook and Instagram’s new features are completely customizable, allowing users to add or remove content and posts as they see fit. Meta mentions that these two features will be available to all users worldwide over the next few days.

The new features are being introduced at a time when shareable end-of-year recaps have grown in popularity as a result of Spotify’s annual Wrapped experience, which is widely shared on social media each year. Facebook and Instagram join a slew of other digital behemoths in attempting to replicate the popular feature by releasing their own versions. Reddit, for example, launched personalized recaps with statistics about users’ habits this week; Snapchat, meanwhile, is expected to launch its “Year End Story” this month as well.