Moroccan B2B e-commerce startup Chari raises $5m seed round for expansion

Moroccan B2B e-commerce startup Chari raises $5m seed round for expansion

Moroccan B2B e-commerce and fintech startup Chari has raised a US$5 million seed round which values the company at US$70 million and sets it up for expansion into French-speaking Africa. Founded last year by husband and wife team Ismael and Sophia Belkhayat, Chari.ma allows traditional proximity store owners in Morocco to order products and have them delivered….