Business Intelligence

With digital transformation accelerating faster than ever in the corporate landscape, most organizations now use a combination of business tools to conduct their operations across sales, marketing, finance, HR, and so on. All of these tools, more often than not, have a reporting module that shows department-specific data records and statements. However, isolated data such…

Coca-Cola scored a sort of coup in 2010 when they managed massive resource cost savings by using business intelligence for their sales data. The brand was having difficulty integrating data from 74 different bottlers’ databases, which were all different in terms of capabilities and analytical tools and were spread across the country. The company required…