Silvertree Holdings acquires UCOOK, a South African meal kit delivery service for US$12.3 million

Silvertree Holdings has completed the full acquisition of South African meal kit delivery company UCOOK for US$12.3 million.

Silvertree Holdings had previously invested in the startup, which has now been acquired entirely, with co-founders David Torr, Christopher Verster-Cohen, and Katherine Barry exiting and Silvertree’s Peter Allerstorfer and colleagues taking over the executive reins.

In the middle of last year, Ucook acquired Granadilla Eats in collaboration with its sister company Faithful to Nature (FTN).

Granadilla Eats is an online food and fresh produce delivery service that was created in response to the need for a reliable grocery delivery service as the pandemic began in March 2020.

“Peter is a fantastic executive with a keen eye for detail, and I’m looking forward to watching from the sidelines as UCOOK pursues new opportunities,” Torr said. “We’re very pleased with what we’ve accomplished, but I felt it was time for me to move on to new challenges.”

UCOOK is a meal kit delivery service that brings sustainable and ethically sourced ingredients directly to the user’s door. It was established six years ago and is now the market leader.