Multichoice Accelerator Programme Extends to 8 African Countries
The Multichoice Africa Accelerator Programme, which awarded $16 million in funding to six emerging tech companies last year, is now expanding to eight additional African countries.
According to a Multichoice statement, the countries that will benefit from the program are Ivory Coast, Senegal, Nigeria, Ghana, Kenya, Zambia, Angola, and Ethiopia.
The MultiChoice Africa Accelerator Programme, which began in South Africa in 2020, is a collaboration between the MultiChoice Innovation Fund and Dubai-based business incubator Companies Creating Change (C3) that provides entrepreneurs with the tools, skills, and financial support they need to grow their businesses.
MultiChoice has also partnered with EOH, a tech services firm that will provide expertise in tech advisory, development sprints, and technical support.
The first phase of the MultiChoice Africa Accelerator Programme invites public and private-sector partners in each country to nominate businesses or entrepreneurs for the program. Following that, 29 selected startups begin a virtual training course. The initiative is aimed at established businesses that are looking to expand by attracting additional investment.
Over the course of several weeks, the virtual training course teaches startup owners media skills, how to market their businesses to investors, create appealing business plans, and tailor their proposals to investor requirements. The program concludes with a pitch day in which 11 startups are chosen to pitch their solutions to international investors.
“We believe that SMEs in the technology, sustainability, and creative sectors will be critical to Africa’s next phase of growth.” “The MultiChoice Africa Accelerator is designed to identify the most promising start-ups and empower them to play this critical role,” said Calvo Mawela, CEO of MultiChoice Group.
