Jobberman Introduces Soft Skills Training on WhatsApp and Telegram

With outstanding results, Jobberman, the largest online training and job placement platform in sub-Saharan Africa, has broadened its non-cognitive soft-skills training to cover low-tech messaging networks like WhatsApp and Telegram.

The program had a 41 percent completion rate over a five-month period, which is nearly three times higher than the typical completion rate for certificated online courses.

Over 65,000 people participated in the self-paced training’s first phase, which ran from January to May 2022, and it contains modules on emotional intelligence, teamwork, personal effectiveness, time management, and other employability skills. Nearly 80% of the participants came via social messaging platforms, with the remaining 20% coming from other edtech platforms.

Oreoluwa Boboye, CEO of Jobberman Nigeria, responded to the development by saying, “We are excited about the scalability of low-tech solutions for e-learning, which will see dramatically enhanced acceptance and completion rates of our soft skills courses. Finding innovative and simple ways to engage a large internet community that is frequently disillusioned by their options was a top focus for Jobberman because our training has shown to be the difference in helping job seekers secure employment. With this inclusive action, we want to further narrow the skills gap in Nigeria.

Since the COVID-19 epidemic, Nigeria’s unemployment rate has increased to almost 33 percent, making it the second-highest in the world. In order to overcome obstacles like the relatively high cost of technology and internet connectivity, Jobberman is making use of the accessibility of low-tech social platforms. This will help to close the soft skills gap in the labor market and meet employers’ expectations. The 41 percent completion rate seen in the first phase shows that these technologically enabled ways of non-cognitive upskilling have become more common. The bulk of social media platforms utilized for e-learning in Africa continues to be focused on capacity building, giving young Africans a free opportunity to learn new skills.

Jobberman is providing young people (18-35) with important tools to aid in their transition into new professions and boost workplace productivity in answer to African CEOs’ worries regarding the availability of necessary skills in their workforce.

While the worldwide e-learning industry is anticipated to increase at a rate of 9.1% from 2018 to 2026, reaching a market value of $336.98 billion, Jobberman will still provide soft-skills training and certification for free. The program requires that participants first register at www.jobberman.com/softskills.