Content Monetization Platform, ConsCent Completes $1.75 Million in a Funding Round
According to the startup, a funding round headed by Inflection Point Ventures netted $1.75 million for the content monetization platform ConsCent.
Early-stage investors Vijay Sivaram, the former co-founder of Rivigo Gazal Kalra, and early-stage funds Varanium Capital, RiSo Capital, SucSEED Innovation Fund, Sigurd Ventures, AngelList, PitchRight Ventures, among others, took part in the round.
Since its initial round in August 2020, ConsCent has received money from AngelList, WhiteBoard Capital, PitchRight Ventures, and notable angels including Vijay Shekhar Sharma of Paytm, Ritesh Malik of Innov8, Sandeep Agarwal of Droom, Suhail Sameer of BharatPe, and Varun Alagh of Mamaearth.
The business intends to utilize the money to hire technological experts, grow its sales and marketing team, and buy artificial intelligence (AI) and machine learning (ML) tools for building its own in-house content monetization system.
Current clients of the firm include the India Today Group (India Today, Cosmopolitan, and Business Today), Outlook India Group (Outlook India and Outlook Business), MidDay, Indian Retailer, Amar Ujala, Udayavani, Amar Chitra Katha, EPIC On, Tinkle Comics, and New Indian Express.
ConsCent states that it has obtained 500,000 users.
According to firm CEO Sunny Sen, the next six months will be crucial for ConsCent as the enterprise looks to extend operations outside of India and further its penetration into the Indian subcontinent.